Top Compliance Measures for Fashion Retail Brands Entering into the Indian Market

A decade ago, India saw a huge increase in its purchasing power, allowing international brands to flourish in the country’s market. According to a report by the Indian Brand Equity Fund (IBEF), the post-Covid era will see over two dozen international brands setting their businesses in the country, marking a paradigm shift from the earlier average of 12-15 brands that ventured into India annually.